Google SEO tips
Google SEO tips
There are over 200 factors (some listed below if you fancy a bit of DIY SEO) which Google can use to determine where your page should list in the search engine results (SERPs).
How may of these factors are used when scoring your website or web page is based on your competition and your website theme along with how complex your website is.
Here is a list of some of those factors based on our research and knowledge within the industry and we would like to stress that this is from our knowledge.
The SEO rules listed below are not listed by any relevance as at the end of the day that exercise is down to you along with your type of website and competition.
Please note that when we refer to the word keyword it can mean either one word or multiple words that are always together when users search the internet for a particular product or service, i.e. “SEO” is a keyword as is “SEO Company”.
Domain name factors
Main keyword in domain name
This helps and can add points but it’s not as important as it used to be.
Top level domain name extensions
(TLD)What sort of domain extension you have can get you points without doing anything.
.gov gets very high status
.info can get high status depending on topic
.edu gets very high status
.org can get high status.
What you need to do is have a TLD that is based in your country or the country you are aiming at, i.e. co.uk for UK companies or for people searching in the UK.
Internet users also look at the extensions of a domain in the search results and many will click on links that they think are in their own country.
Try to avoid domains like .uk.com, as these are hard for your customers to remember and seem not to rank well for searches based on the country your aiming for.
Age of domain
Old websites do well, older websites are more trusted if they stay within the same topics or themes.
New websites are not so trusted and can end up in the Google sandbox, it can take up to 6 months to get out of the sandbox if you have a good website.
In some cases we have seen it take up to 1 year to get out of the sandbox, this can depend on your type of website and theme.
There are over 200 factors (some listed below if you fancy a bit of DIY SEO) which Google can use to determine where your page should list in the search engine results (SERPs).
How may of these factors are used when scoring your website or web page is based on your competition and your website theme along with how complex your website is.
Here is a list of some of those factors based on our research and knowledge within the industry and we would like to stress that this is from our knowledge.
The SEO rules listed below are not listed by any relevance as at the end of the day that exercise is down to you along with your type of website and competition.
Please note that when we refer to the word keyword it can mean either one word or multiple words that are always together when users search the internet for a particular product or service, i.e. “SEO” is a keyword as is “SEO Company”.
Domain name factors
Main keyword in domain name
This helps and can add points but it’s not as important as it used to be.
Top level domain name extensions
(TLD)What sort of domain extension you have can get you points without doing anything.
.gov gets very high status
.info can get high status depending on topic
.edu gets very high status
.org can get high status.
What you need to do is have a TLD that is based in your country or the country you are aiming at, i.e. co.uk for UK companies or for people searching in the UK.
Internet users also look at the extensions of a domain in the search results and many will click on links that they think are in their own country.
Try to avoid domains like .uk.com, as these are hard for your customers to remember and seem not to rank well for searches based on the country your aiming for.
Age of domain
Old websites do well, older websites are more trusted if they stay within the same topics or themes.
New websites are not so trusted and can end up in the Google sandbox, it can take up to 6 months to get out of the sandbox if you have a good website.
In some cases we have seen it take up to 1 year to get out of the sandbox, this can depend on your type of website and theme.
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January 4, 2012 at 2:02 AM
Very effectively written information. Will probably be invaluable to anybody who usess it, including myself. Sustain the good work – for certain i’ll try more posts seo tips and tricks.